On episode #191 of The Author Factor Podcast I am having a conversation with serial entrepreneur and author, Matt Shoup.
![Author-Factor-Matt-Shoup-zoom Author-Factor-Matt-Shoup-zoom](https://authorfactor.com/wp-content/uploads/2023/08/Author-Factor-Matt-Shoup-zoom.jpg)
Matt is the creative force behind M & E Painting, Northern Colorado Jiu Jitsu, and so much more.
He just published his second book, Painted Baby, which describes how to connect with clients through brave and authentic storytelling.