On this episode of The Author Factor Podcast I am having a conversation with marketing strategist and author, David Baer.
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David, along with his business partner Ken Cook, run the marketing strategy firm, The Prepared Group.
He is a veteran direct response marketer who has written 6 books, including Small Business Email Marketing, which broken into two short books – Part 1 and Part 2. He is also the author of The Wine & Food Pairing Book.