The Author Factor Podcast

Chris Benetti nonfiction book author

Chris Benetti: Profitable Book Marketing

On episode #223 of The Author Factor Podcast I am having a conversation with the founder of Smart Author Media, Chris Benetti. Hailing from Perth, Western Australia, Chris is known for transforming non-fiction authors into notable moneymakers through their books. While Chris is not a nonfiction book author (yet), his expertise and experience working with

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Yogi Aaron

Yogi Aaron: Stop Stretching – A New Approach to a Pain-Free Life

On episode #220 of The Author Factor Podcast, I am having a conversation with Yogi Aaron, an influential figure in the world of yoga. Yogi Aaron’s unorthodox perspectives on stretching and flexibility, and his dedication to helping others live a pain-free life through yoga, make him a sought-after teacher and author. His latest book, Stop

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Lorraine Ball

Lorraine Ball: Demystifying the Science of Marketing

On episode #218 of The Author Factor Podcast I am having a conversation with Lorraine Ball, an entrepreneur, author, and professional speaker with 4 books to her name, including The Science of Marketing. Lorraine has dedicated her career to demystifying marketing for the everyday entrepreneur. Lorraine’s impact is tangible and inspiring. From her early struggles

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Understanding the Art of Process for Company Growth with Allen Edwards

On episode #216 of The Author Factor Podcast I am having a conversation with Allen Edwards, the founder of Eureka Process, a company that helps design and lead companies with a human-centered approach focused on values, profit, and growth. Allen is the author of the book, “Process and the Other P Word,” which provides a

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