Bob is the Co-Founder of Feedstories which combines the power of direct marketing, creative filmmaking and strategic storytelling to engage & influence your audience.

He is also a world-renowned digital marketing expert and author of five books, including the 4th Edition of the Ultimate Guide to Facebook.

During our conversation, Bob shared the idea for book authors to create a video book trailer for their book and how he helps authors accomplish this.  You can check out some of his clients' book trailers here.