The Power of Writing a Short Book and Guesting on Podcasts to Accelerate Business Growth

On episode #172 of The Author Factor Podcast, I am having a conversation with sales consultant, podcast host, and author, Walter Crosby.


Walter is the founder of Helix Sales Development where he helps entrepreneurs & CEOs scale their business by leveraging a sales framework that is managed like their other departments and creating a high-performance sales culture.

I worked with Walter to publish his first short, helpful book, The 7 Critical Mistakes CEOs Make with Their Sales Organization That Stop the Company From Scaling!

Walter is also the host of the Sales and Cigars Podcast.

Listen as Walter describes what it means to be an author...

Learn more about Walter by visiting:

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