From Military Service to Main Street Author Success with Andrew Hibbard

On this milestone episode of The Author Factor Podcast (#200!) I am having a conversation U.S. Air Force veteran, Medicare expert and author, Andrew Hibbard.

Andrew is a Main Street (literally) business owner located in western New York who has served his country and now serves his community by providing Medicare-focused services.

He has published several short, helpful books to give to his prospects, referral partners, and clients, including his most recent book, Starting Medicare Smartly.

Unlocking the Author Factor: This Episode's Big Takeaway

The key author factor from this episode is the power of positioning yourself as an expert through writing a book. Andrew Hibbard's decision to write a book on Medicare helped him establish authority and credibility in his industry, setting him apart from his competition and attracting the right type of clients. By focusing on a specific problem and providing valuable content, Andrew has built a reputation as a local expert and grow his business.